Generally my attention drifts on long posts but this one held it through the end, and a stop at impactanchor earned the same sustained focus, content that defeats my drift tendency is content with substantive pulling power and this site has demonstrated that pulling power across multiple pieces in a session that has now run quite long actually.

Honest reaction is that this is the kind of writing I would defend in a conversation about good blog content, and a look at brandlaunch reinforced that, the rare site whose work I would actively recommend rather than just tolerate is the kind I want to support through return visits regularly.

Now adding this to a list of sites I want to see flourish, and a stop at unitybridgebond reinforced that wish, the few sites I actively root for are sites that produce the kind of work I want more of in the world and this one has joined that small list based on what I have read so far.

Refreshing tone compared to the dry corporate posts on similar topics, and a stop at focusshapesmotion carried that personality through nicely, you can tell when a real person is behind the writing versus a content team chasing metrics and this site definitely falls into the former category clearly across what I have seen.